Unit 3: Business of Music — Lesson 11: Presentation Prep Day 1 / 10
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Presentation Prep Day

Turning Research into a Compelling Presentation
Wednesday, February 11, 2026 • General Music • Mr. Mbagwu
📅 PRESENTATIONS ARE TOMORROW — THURSDAY, FEBRUARY 12
DO NOW 5 Minutes • Index Card
05:00

The 30-Second Pitch

Imagine you have 30 seconds to convince the entire class that YOUR music entrepreneur is the most fascinating person in the industry.

On your index card, write:
1. Your entrepreneur’s name and ONE sentence that would make people lean in and want to hear more.

2. What makes their story DIFFERENT from every other artist? What’s the “wow factor”?
This is your opening line for tomorrow’s presentation. Make it count.
First impressions matter — hook your audience in the first 10 seconds.

I Can Statements

MINI LESSON

Your 2–3 Minute Presentation Structure

1

Hook

Open with a surprising fact, bold claim, or question that grabs attention.

~15 seconds
→
2

Background

Who is your entrepreneur? Where are they from? What’s their role in the industry?

~30 seconds
→
3

Key Moves

What did they do differently? What risks did they take? How did they build on their own terms?

~45 seconds
→
4

Impact

How do they make money? What impact have they had on the industry or their community?

~30 seconds
→
5

Takeaway

What can WE learn from this person? Close strong — leave the audience thinking.

~15 seconds

This matches your research worksheet from Monday. Part 1 = Background. Part 2 = Key Moves. Part 3 = Impact & Revenue. Part 4 = Your Takeaway. You already have the content — now shape it into a story.

Presentation Tips: What Works & What Doesn’t

✓ Strong Presenters...

🎯
Start with a hook — a surprising fact, a bold claim, or a question. “Did you know Chance the Rapper earned $33 million without selling a single album?”
👀
Make eye contact — talk TO the audience, not at your paper. Glance at notes, then look up.
📈
Use specific evidence — numbers, dates, facts. “Cardi B’s Bodak Yellow hit #1 in 2017” beats “Cardi B is really popular.”
⏰
Stay within time — 2–3 minutes. Practice until you hit the sweet spot.

✗ Common Pitfalls...

📜
Reading word-for-word from a paper. Use bullet points as guides, not a script.
😶
Mumbling or speaking too fast. Slow down. Pause between points. Let ideas breathe.
🙈
Vague claims with no proof. “They’re really successful” means nothing without specifics.
🚫
No clear argument. Your presentation should answer: “Why does this entrepreneur MATTER?”
SCORING

Presentation Rubric — How You’ll Be Graded Thursday

Category Pts Excellent (Full Points) Developing (Partial Points)
1. Hook & Background 3 Opens with a strong hook. Clearly identifies entrepreneur with relevant background details. Weak or missing hook. Background is vague or incomplete.
2. Key Moves & Risks 3 Explains what the entrepreneur did differently with specific examples. Identifies risks taken. Vague about what made them different. No specific examples or risks mentioned.
3. Impact & Revenue 3 Uses specific data (numbers, dates, facts) to show impact. Explains how they earn money. Claims impact without evidence. No specific revenue or earnings data.
4. Takeaway & Delivery 3 Clear personal takeaway. Good eye contact, pacing, and confidence. Within 2–3 minutes. No clear takeaway. Reads from paper. Too short, too long, or hard to follow.
Total: 12 Points • This is your summative assessment for the unit. Bring your best.

Key Vocabulary — Click to Reveal

Pitch
A brief, persuasive presentation designed to sell an idea, project, or in this case, your entrepreneur’s story.
tap to reveal
Hook
An opening statement — a surprising fact, question, or bold claim — that grabs the audience’s attention in the first few seconds.
tap to reveal
Evidence
Specific facts, data, numbers, or examples used to support your claims. “Earned $33M” is evidence. “Really successful” is not.
tap to reveal
Thesis
Your central argument — the main point your entire presentation supports. “Why does this entrepreneur matter?”
tap to reveal
Synthesis
Combining ideas from different sources or lessons into one new understanding. Connecting your entrepreneur to the Business of Music concepts.
tap to reveal
Delivery
How you communicate your presentation — voice volume, eye contact, body language, pacing. Content is WHAT you say; delivery is HOW you say it.
tap to reveal
GUIDED PRACTICE

Presentation Work Time

Step 1: Review Your Research

Pull out your Music Entrepreneur Research Worksheet from Monday. Do you have all 4 parts complete? If not, finish them first.

Step 2: Write Your Hook

Craft your opening line. Use your Do Now as a starting point. Make it surprising, specific, and attention-grabbing.

Step 3: Organize Your Key Points

Use the Planning Template to outline your 5 sections: Hook → Background → Key Moves → Impact → Takeaway. Bullet points, not full sentences.

Step 4: Add Evidence

For each section, include at least ONE specific fact (a number, date, or data point). No vague claims.

Step 5: Practice (Quietly)

Whisper-practice your presentation to yourself or a partner. Time it — aim for 2–3 minutes. Adjust if needed.

WORK TIME
26:00
Use every minute wisely.
Mr. Mbagwu will circulate to help.
Raise your hand if you’re stuck.
EXIT TICKET 6 Points • Classwork (40%)
05:00
Question 1 — Readiness Check (3 Points)

Describe your presentation plan in 3–4 sentences. Include: Who is your entrepreneur? What is your main argument about why they matter? What is your strongest piece of evidence?

3 pts: Clear plan with entrepreneur named, argument stated, and specific evidence cited

2 pts: Plan given but argument or evidence is vague

1 pt: Incomplete or missing key elements

Question 2 — Unit Connection (3 Points)

Which concept from this unit — artist management, sound engineering, marketing, entrepreneurship, or the Bronx music scene — best connects to your entrepreneur’s story? Explain the connection with a specific detail.

3 pts: Names a unit concept AND explains a specific, clear connection to their entrepreneur

2 pts: Names a concept but connection is vague or generic

1 pt: No clear concept named or no connection made

Multiple means of expression: Written • Verbal share with Mr. Mbagwu • Audio recording

Tomorrow Is Showtime

Career Pathway Presentations
You have worked hard all unit long. Tomorrow, you share what you’ve learned.
“For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future.”
— Jeremiah 29:11
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